Coca-Cola, one of FIFA’s longest-standing corporate partners has taken some really cool initiatives for promoting the product before the “World’s Cup” kick-off.

Humans usually have the urge to be a part of something big and for Football fans, there is nothing bigger than the World Cup. The concept behind Happiness Flag has hit the nail on this one. Let’s see what the Happiness Flag is all about.

The Happiness Flag:

A flag as big as a football pitch full of the game’s fans is what Coca-Cola came up with to kick-off the world’s greatest sporting event. It invited fans from across the globe to be part of the largest flag mosaic ever created and show the world the power of football to bring people from different backgrounds and beliefs together. The Happiness Flag is the size of a football pitch and was designed by Brazilian street artist Speto in partnership…