
Creative constructions of Lego bricks spring to life in these advertising campaigns developed by Asawin Tejasakulsin, a senior art director at Ogilvy & Mather in Bangkok, Thailand. The two series, Imagine and Build the Future, amplify the childhood wonder central to the Lego brand, devising playful scenarios that successfully interact with reality. In Imagine, storybook animals come to life, while in Build the Future, children assemble the uniforms of their dream jobs, all using Lego bricks.[…]
Source: Creative Lego Constructions Bring Fantastical Moments to Life


Building the future is amazing, and I like the little dragon … 😉
I am a bit in doubt about the whale arrangement, I mean I like the whale. The first thing children learn from it though is, that whales are there to be killed. The boat with the killer is not needed to make the art great.
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True, but perhaps it’s a filmic reference of some sort?
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Yes, of course, that is possible. I am a tad touchy maybe … at times … I have just seen “The killing spree”, a documentary about serial killers in America. Right, that has nothing to do with whales, but I am so wholeheartedly fed up with killing and other violence.
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It can sometimes feel like it’s all connected…
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